Trade portals or global e-marketplaces are broadly divided according to the nature of business models. Based on the mode of operation, B2B trade portals are classified as,
Buyer-oriented B2B trade exchanges are operated by a community of buyers who are looking to support an efficient purchasing process. For buyers,this environment helps to acquire the best pricing for products from sellers along with lowering the administration cost. On the other hand, suppliers can advertise their catalog to target potential customers.
Supplier-oriented e-marketplaces are also known as supplier directories. These type of trade exchanges are managed by suppliers who are looking to generate an online sales channel for potential buyers. They provide sellers with greater visibility in the market, which helps in attracting more leads. Buyers also benefit from supplier directories by getting access to information on profiles of suppliers and relative products and services. Moreover, products and services can be searched conveniently.
Independent or third-party
Independent or third-party trade exchanges are operated and managed by a third-party that offers a common online B2B platform to buyers and sellers. Registered members of independent e-marketplaces can access display ads, quotation requests, or bids pertaining to their industry field.
Vertical trade portals
Vertical trade exchanges link every sector of the supply-chain of a specific industry. Trading on vertical trade portals enhances operating efficiency and effectively reduces intermediary supply chain costs. Moreover, it also saves considerable process cycle time.
Horizontal trade portals
Horizontal trade portals connect buyers and sellers of various industries across the globe. These type of portals are like huge open markets where people can purchase or sell to potential leads.
Source by Vinay Shingornikar